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🌍 Why Many International Market Entries Fail – and How to Do It Better
Imagine a company landing in a new country like a plane on a foreign runway. As soon as they arrive, they roll out the heavy equipment:...
2 min read
Why Conservative Companies with Strict Office-Only Policies Will Lose in the Long Run
Many conservative companies still want their employees in the office five days a week. However, this approach severely limits the talent...
1 min read
From Database to Revenue – How Marketing Campaigns Make the Difference
Many companies think of traditional sales when it comes to generating revenue. But in reality, the key often already lies within their...
2 min read
Why Small Optimizations Are No Longer Enough: Business Models Must Now Be Rethought Radically
Many companies are unfortunately realizing today that their business models, which had been successful for decades, suddenly no longer...
2 min read
Why “building an MVP quickly” is no longer enough
In recent years, the mantra of many companies – whether startups or large corporations – has been clear: develop an MVP (Minimum Viable...
1 min read
Business Development is more than just growth.
In many companies, Business Development is primarily associated with acquiring new customers or expanding into new markets. But there's...
1 min read
A strong sales team doesn’t build itself – it requires strategy, structure, and targeted development.
Business development plays a central role in this: It’s not just about identifying new opportunities, but about laying the foundation for...
1 min read
Business development is hybrid work.
Anyone who believes business development can happen solely in the office or only from home is missing the point. True progress happens in...
1 min read
The Importance of a Business Developer at C-Level
A Business Developer in the role of Head of Business Development or VP Business Development plays a central role in any company. While...
1 min read
There are three types of companies when it comes to business development:
1️⃣ Those that don’t engage in business development at all. 2️⃣ Those that do it at an average level but haven’t seen tangible results...
2 min read
Why Business Development Is Essential for Realistic Sales Targets
In many companies, sales targets are set by a department that operates far from the real market – often "in an office building with no...
2 min read
Why a Business Developer Is Not a Luxury but a Necessity
Being a Business Developer is not just a job – it’s a way of seeing the world. Successful Business Developers possess certain traits that...
2 min read
Business Developer - Product Development
A Business Developer plays a central role in product development by providing valuable insights through in-depth market analysis and...
1 min read
How a Business Developer Supports Sales
Sales is the heart of any company—it generates revenue and drives growth. However, many businesses lack a strategic approach beyond...
2 min read
How a Business Developer Can Improve Internal Organization
Many companies focus on growth and new markets—but often, their own organization is overlooked. Inefficient processes, outdated...
1 min read
Why a CEO or Board Should Engage an External Business Developer
In an increasingly complex and dynamic business world, CEOs and board members face the challenge of not only managing their company’s...
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Why Focusing Solely on Sales and Neglecting Business Development Can Be Harmful for a Company
Many companies tend to focus on short-term revenue and the sales process. At first glance, this seems logical, as sales directly...
2 min read
Why Focusing Solely on Sales and Neglecting Business Development Can Be Harmful for a Company
Many companies tend to focus on short-term revenue and the sales process. At first glance, this seems logical, as sales directly...
2 min read
Business Development and Sales – two terms that are often confused, but have different roles and objectives within a company
🌱 Business Development (BD) focuses on long-term strategic partnerships, new market opportunities, and business fields. It’s about...
1 min read
Why It's Crucial to Analyze Past Projects 🌱
As Business Developers, our role isn't just to identify and drive new growth opportunities. It's equally important to look back and...
1 min read
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